King & Co. Investment Counsel LLC (La Jolla)


King & Co. Investment Counsel LLC is a large advisory firm based in La Jolla. It manages $108.5 million of regulatory assets for 285 client accounts. It has been registered with the SEC as an adviser since 2010 and has operated in the jurisdiction of California.

King & Co. Investment Counsel provides financial planning services, portfolio management for individuals and small businesses, and selection of other advisers. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

King & Co. Investment Counsel: assets under management

The assets under management (AUM) of King & Co. Investment Counsel LLC is $108.5 million. The firm's AUM has grown by 133% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.

The firm manages $95.9 million in discretionary accounts and $12.6 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $379.05 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $393.75 thousand.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay King & Co. Investment Counsel LLC for their services and products based on a percentage of assets under management, hourly charges, and fixed fees. Flat-fee based compensation is the most transparent and the one you can safely predict in advance. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

Careers at King & Co. Investment Counsel LLC

Mary Naber King has been acting as President since 1 Nov 2010. Roy Michael Lopez joined the executive team most recently as the Vice President Of Financial Analytics And Operations.

Direct owners and executive officers


Name Entity Date acquired Ownership Employer ID
Mary Naber King Managing member & chief compliance officer 1 Oct 2010 75% - 100% 4517803
Mary Naber King Managing member/chief compliance officer/president 1 Nov 2010 75% - 100% 4517803
Roy Michael Lopez Vice president of financial analytics and operations 1 Nov 2010 Other 4156902

Based in La Jolla

The principal office where King & Co. Investment Counsel LLC performs its advisory services is located at 1020 Prospect Street, La Jolla, CA 92037, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 858-412-6404 or by fax 858-605-9608. The normal business hours are 7am to 3pm on Monday - Friday. You can find more information about the New York firm at sagestonewealth.com.