Deneb Asset Management Limited (Toronto)


Deneb Asset Management Limited is an adviser based in Toronto. It manages $5.25 million of regulatory assets for 2 client accounts. It has been registered with the SEC as an adviser since 2005.

Deneb Asset Management Limited provides portfolio management for pooled investment vehicles. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Deneb Asset Management Limited: assets under management

The assets under management (AUM) of Deneb Asset Management Limited is $5.25 million, all of which is managed in discretionary accounts. The firm's AUM has gone down by -89% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.

The firm manages $5.25 million in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $2.62 million each.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Deneb Asset Management Limited for their services and products based on a percentage of assets under management and performance-based fees. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

Careers at Deneb Asset Management Limited

Jon L Rubenok has been acting as President since 1 Mar 2004. Wolf 351 Limited joined the executive team most recently as the Shareholder.

Direct owners and executive officers


Name Entity Date acquired Ownership Employer ID
Wolf 351 Limited Shareholder 1 Mar 2004 75% - 100% foreign entity
Jon L Rubenok Director/chief compliance officer 1 Mar 2004 Other 5074011

Indirect Owners

The SEC currently registers 1 indirect owner.

Name Entity Date acquired Ownership Employer ID
Jon L Rubenok Shareholder 1 Feb 1995 75% - 100% 5074011

Based in Toronto

The principal office where Deneb Asset Management Limited performs its advisory services is located at 421 The Kingsway, Toronto, M9 A 1 W3, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 416-234-8659 or by fax 416-234-8659. The normal business hours are 8:00 - 4:30 on Monday - Friday.