Evoke Wealth, LLC (Los Angeles)

Name: Evoke Wealth, LLC
Address: 10635 Santa Monica Blvd., Los Angeles, CA, 90025
Telephone: (424) 372-1777

Evoke Wealth, LLC is a large advisory firm based in Los Angeles. It manages $3.77 billion of regulatory assets for 18,640 client accounts. It has been registered with the SEC as an adviser since 2019 and has operated in the jurisdictions of California, Colorado, Florida, Nevada, and New York.

Evoke Wealth provides financial planning services, portfolio management for individuals and small businesses, portfolio management for pooled investment vehicles, pension consulting services, selection of other advisers, publication of newsletters, and educational seminars and workshops. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Evoke Wealth: assets under management

The assets under management (AUM) of Evoke Wealth, LLC is $3.77 billion. $6.8 million of the total AUM is attributable to clients outside of the United States.

The firm manages $3.55 billion in discretionary accounts and $223.16 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $194.34 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $563.53 thousand.

Investments

The firm invests in exchange traded securities the most. They account for 48% of the total AUM. The second-largest asset type is investment grade corporate bonds, which make up 27% of the firm’s portfolio. Investments in government bonds form 10% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Evoke Wealth, LLC for their services and products based on a percentage of assets under management, hourly charges, and fixed fees. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Evoke Wealth serves?

The firm provides services to high net worth individuals, pooled investment vehicles, corporations or other businesses, and pension and profit sharing plans. The largest group of clients of Evoke Wealth is high net worth individuals with 269 clients and $3.11 billion of assets under management. Among the 8 most similar advisory firms, Evoke Wealth has the 2nd highest percentage of high net worth individuals out of all clients.

The amount of regulatory assets under management is $3.77 billion for 299 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Evoke Wealth also advises several private funds. Namely, one other private fund. The minimum investment commitment required of non-related persons is $100,000 for each fund.

Careers at Evoke Wealth, LLC

The company employs 20 people that are either part- or full-time employees. 70 percent of the employees work as investment advisers or researchers. 10 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers

Name	Entity	Date acquired	Ownership	Employer ID
Llc Evoke Holdings	Managing member	1 Jan 2019	75% - 100%	83-3331513
Daniel Arlin Kelso	Chief compliance officer & chief financial officer	1 May 2019	Other	1387671

Indirect Owners

The SEC currently registers 2 indirect owners.

Name	Entity	Date acquired	Ownership	Employer ID
David Chih Hou	Member	1 May 2019	25% - 50%	1987951
Mark Elliott Sear	Member	1 May 2019	25% - 50%	2385893

Based in Los Angeles

The principal office where Evoke Wealth, LLC performs its advisory services is located at 10635 Santa Monica Blvd., Los Angeles, CA 90025, which is also the mailing address of the firm. An additional office of the firm is in Rancho Santa Fe, CA. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number (424) 372-1777. The normal business hours are 8:30am - 5:00pm on Monday - Friday. You can find more information about the New York firm at evokewealth.com.