Rs Crum, Inc. (Newport Beach)


Rs Crum, Inc. is a large advisory firm based in Newport Beach. It manages $198.1 million of regulatory assets for 115 client accounts. It has been registered with the SEC as an adviser since 2005 and has operated in the jurisdictions of California and Texas.




Rs Crum provides financial planning services and portfolio management for individuals and small businesses. It prepares financial plans for more than 100 clients. On top of advisory services, the firm doesn't engage in other business activities.

Rs Crum: assets under management

The assets under management (AUM) of Rs Crum, Inc. is $198.1 million. The firm's AUM has grown by 150% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.


The firm manages $197.6 million in discretionary accounts and $500 thousand in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $1.73 million each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $500 thousand.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Rs Crum, Inc. for their services and products based on a percentage of assets under management, hourly charges, and fixed fees. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

Careers at Rs Crum, Inc.

Rs Crum, Inc. is owned by Richard Scott Crum. Daniel Eric Sexton joined the executive team most recently as the Ceo.

Direct owners and executive officers



Name Entity Date acquired Ownership Employer ID
Richard Scott Crum Owner 1 Jul 1981 75% - 100% 4340188
Richard Scott Crum Chief compliance officer 1 Sep 2005 75% - 100% 4340188
Daniel Eric Sexton Ceo 1 Jan 2007 Other 5314524
Charles David Cencibaugh Cfo 1 Jan 2007 Other 5314525

Based in Newport Beach

The principal office where Rs Crum, Inc. performs its advisory services is located at 4 Upper Newport Plaza Drive, Newport Beach, CA 92660, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 949-428-9696 or by fax 949-428-9680. The normal business hours are 9 a.m. to 5 p.m. on Monday - Friday.